Skip To The Main Content

News

Milwaukee Record Coverage: Behind the handlebars of Bublr Bikes: A day with the small team that keeps the system moving

by Eleni Jacobson | Apr 15, 2026
Read Milwaukee Record coverage of a day behind the scenes with Bublr Bikes, Milwaukee's non-profit bikeshare! The Record article spotlights "the small team that keeps the system moving."

In March, Bublr staff hosted reporter Mitch DeSantis of The Milwaukee Record. Mitch shadowed our work for a day and wrote a fantastic writeup!

The Record article begins at a high level (Bublr's non-profit scope, mission, and 2.0 Expansion plan), before detailing our day-to-day tasks: meticulously maintaining publicly-available bikes, the detailed technical work of finessing the dock and stations infrastructure, and the ongoing, rubber-meets-the-road "balancing" efforts that ensures bikes are distributed evenly across the system.

Read the Milwaukee Record article here.