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About Bublr

Greater Milwaukee's Nonprofit Bikeshare

Bublr Bikes is Greater Milwaukee's nonprofit bikeshare program! With Bublr BIkes, you are able to take a bike from one Bublr Station, enjoy a quick ride to anywhere, and return the bike to an Bublr Station that's nearby.  We have stations in Milwaukee, Wauwatosa, and West Allis!

Our Vision

Bicycles are an accessible, convenient and integrated travel option for everyone.

Our Mission

Bublr Bikes delivers a sustainable excellent bikeshare system for all.

Our Mission In Action

Develop an Inter-Municipal System of Large Scale

Bublr Bikes currently has stations in Milwaukee, Wauwatosa, and West Allis

Ensure Station Density and Connection

Bublr Bikes will build a contiguous, inclusive network, expanding from central hubs into many neighborhoods. Bublr Stations will be installed in locations based on the recommendations of neighborhood stakeholders.

Communicate Effectively with Customers

Bublr Bikes will provide simple, easy-to-understand instructions for ALL of our potential riders — residents, visitors, employees, etc. Bublr will provide English and Spanish content to connect with a variety of people, and add other language options as the network expands.

Be Visible, Active and Integrated

Bublr Bikes will engage with the city’s diverse neighborhoods and cyclist groups, relying on on-the-ground insight to build the Bublr network and user base. Bublr will reflect Milwaukee’s diverse population through board participation, volunteer efforts, and an ongoing bicycle mechanic internship for Milwaukee’s youth.

Create an Accessible System

Bublr Bikes is committed to creating a bike share system that is accessible to as many people as possible. A ride starts at $0.25 per minute, and subsidized and discounted passes will be provided to income qualified individuals. Additionally, Bublr’s how-to videos are closed captioned, Bublr’s customer service line is equipped to receive text messages and the Bublr website is compatible with screen reading software. Bublr’s bikes are also designed to be ride-able by as many people as possible, with low, step-through frames and upright seating. Bublr also provides Adaptive Cycles for riders with disabilities. These bikes include, Side by Side and Single Seat tricycles and Hand cycles.

Build Encouragement and Engagement Programs

Bublr Bikes will develop programs — including pass giveaways, safety education, and community outreach — to encourage first-time riders to try Bublr. Bublr will customize programs to serve diverse audiences, recognizing the distinct barriers each audience may face when considering Bublr Bikes.

Team Bublr


James Davies, Executive Director

Bradley Bernklau, System Technician

Charlie Cofta, Senior Operations Manager

John Dereszynski, Station Manager

Andrew Ditto, Lead Creative

Stefhon Hubbard, Weekend Operations Manager

Gabriel Manzanet, System Technician

Kabayiza Ntirengenya, Lead Mechanic

Michael Ramirez-Sunstrom, Operations Manager

Kristi Secord, Sponsorship Coordinator

Kadeam Wilson, Senior Workforce Development Instructor

Bublr Executive Leadership Council

Nicole Gulatz, International Federation of Red Cross and Red Crescent Societies
Jerome White, Wheel & Sprocket
David Britton, Foley & Lardner
Ariana Hones, Wisconsin Conservation Voters
Mary Schanning, Summerfest
Ray Hill, Historic King Drive BID

Board of Directors

Rese Schneider, Discovery World
Board President

Bruce Keyes, Foley & Lardner, LLP,
Board Chair and Co-Founder

Barry Mainwood, Mainly Editing
Board Vice President and Co-Founder

Angela Sprau
Board Treasurer

Tonieh Welland, Board Secretary

Members at Large

Kenge Adams, Connect Business Consulting and RISE Cycles

Mike Amsden, City of Milwaukee

Jay Burseth, Wisconsin Center for Investigative Journalism

David Diamond, Orthopaedic Hospital of Wisconsin

Jennifer Ferguson, City of Wauwatosa

Noel Kegel, Wheel and Sprocket

Eugene Manzanet, Scaling Wellness in MKE

John Miller, Arenberg Holdings LLC

Bob Monnat, Mandel Group

Diane Raines, MMSD